{"id":4289,"date":"2026-11-09T10:35:07","date_gmt":"2026-11-09T09:35:07","guid":{"rendered":"https:\/\/congresfm.acfm.cat\/?post_type=ponente&#038;p=4289"},"modified":"2026-11-08T17:03:32","modified_gmt":"2026-11-08T16:03:32","slug":"isabel-tornabell-gonzalez","status":"publish","type":"ponente","link":"https:\/\/congresfm.acfm.cat\/es\/ponente\/isabel-tornabell-gonzalez\/","title":{"rendered":"Isabel Tornabell Gonz\u00e1lez"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Subdirectora general de Proyectos Estrat\u00e9gicos de Eficiencia de la Direcci\u00f3n General de Patrimonio. Generalitat de Catalunya<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Licenciada en Ciencias Empresariales y m\u00e1ster en Administraci\u00f3n y Direcci\u00f3n de Empresas por ESADE. Tiene un m\u00e1ster CEMS (Community of European Management Schools) y ha cursado estudios en HEC Par\u00eds y en la University of British Columbia (Vancouver, Canad\u00e1).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cuenta con experiencia internacional en gesti\u00f3n y consultor\u00eda en los sectores p\u00fablico y privado. Ha ocupado cargos directivos de marketing y gesti\u00f3n en multinacionales de la alimentaci\u00f3n y del sector editorial y en consultoras estrat\u00e9gicas. Desde 2013 es subdirectora general en la Direcci\u00f3n General de Patrimonio de la Generalitat de Catalunya.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ha liderado proyectos para racionalizar y optimizar los espacios de oficinas de la Generalitat. Concibi\u00f3 e implant\u00f3 el Distrito Administrativo, de 46.000 m\u00b2, que concentra a 3.600 personas y donde se aplic\u00f3 una nueva pol\u00edtica de espacios y formas de trabajo. Dise\u00f1\u00f3 e impuls\u00f3 la aprobaci\u00f3n de las primeras directrices de workplace para las oficinas de la Generalitat. Con la adopci\u00f3n del trabajo h\u00edbrido, ha optimizado el parque de oficinas y generado ahorros recurrentes para la Administraci\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En representaci\u00f3n de:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"240\" height=\"180\" src=\"https:\/\/congresfm.acfm.cat\/wp-content\/uploads\/2026\/11\/image-44.png\" alt=\"\" class=\"wp-image-4290\"\/><\/figure>\n","protected":false},"featured_media":4288,"menu_order":0,"template":"","meta":{"_acf_changed":false},"tipo-de-ponente":[],"class_list":["post-4289","ponente","type-ponente","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Isabel Tornabell Gonz\u00e1lez - Congreso de Facility Management<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/congresfm.acfm.cat\/es\/ponente\/isabel-tornabell-gonzalez\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Isabel Tornabell Gonz\u00e1lez - Congreso de Facility Management\" \/>\n<meta property=\"og:description\" content=\"Subdirectora general de Proyectos Estrat\u00e9gicos de Eficiencia de la Direcci\u00f3n General de Patrimonio. Generalitat de Catalunya Licenciada en Ciencias Empresariales y m\u00e1ster en Administraci\u00f3n y Direcci\u00f3n de Empresas por ESADE. Tiene un m\u00e1ster CEMS (Community of European Management Schools) y ha cursado estudios en HEC Par\u00eds y en la University of British Columbia (Vancouver, Canad\u00e1). 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